social media marketing
corporate online branding

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matt O’Brien

Social Media and Content Marketing Workshop before SMAZ 9-9-10

August 31, 2010

Interested in getting hands on experience that will change the way you do social media forever? Whether you are a novice or a seasoned social media participant, it is vital to understand the role social media plays in the current business landscape. We will re-visit the purpose of social media and how it has evolved [...]

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Promoting Your Agency with Social Media Marketing – Measuring ROI with 5×5 Strategy

October 18, 2009

I had the pleasure of presenting the following presentation at BOLO 09 last week. BOLO is the annual conference of agencyside that brings the best of digital into labs, in-person training, consulting and seminars designed for ad agency executives. They answer the question: If there are well over 30,000 advertising, PR and marketing agencies across [...]

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Does ROI Fit into Social Media Marketing for Businesses?

April 15, 2009

Matt O’Brien explains the 5 basic ways to measure results with social media marketing and online branding. For those of you that have been in the Internet marketing business for a while, you more or less see social media as another search engine marketing tool that you can pull out of your tool box when [...]

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Matt O’Brien of MintSocial.com Shares Viral Marketing Strategy with Video

February 2, 2009

On February 11th, Matt O’Brien of Mint Social presented at the Traverse City Chamber of Commerce on using social media marketing to grow your business online. In this segment Matt O’Brien discusses the Mint Social viral marketing strategy that leverages web video and Google’s universal search to achieve multiple rankings in Google and drive traffic [...]

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About Matthew O’Brien

February 1, 2007

Avid risk-taker that enjoys challenges personally and professionally. Age has seasoned my interests to those with more of a calculated risk and I appreciate structure in life and in business and being outside the comfort zone. With about 20 years of experience in the digital media world, I have worked for and with Fortune 500 [...]

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