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marketing tools in a recession

Economic Slowdown Brings Déjà Vu All Over Again

May 23, 2008

“…while it is impossible to forecast the impact of a sustained downturn on corporate marketing budgets, one thing is for certain: conditions are going to be different for a while than they were.” “Things that might have not been very powerful before a recession become very powerful in a recession,” says Bob Atkins, a vice […]

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