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Content Marketing

Content Marketing – Content Ideas from Your Internal Team with Google Hangouts

May 7, 2013

Matt O’Brien: All right. We are live. Here we are with some of the Mint Social team having a Google Hangout. Today’s topic, we’re going to talk about content ideas using your internal team. We all know that content can be challenging and sometimes we need a little creativity. We’re going to add some creativity [...]

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Content Creation Ideas for Video Marketing – Video On The Road (Part 2)

April 24, 2013

That last blog post was so easy, I thought I’d give it another shot. This time around, we’re going to focus on other strategies for video marketing. Google Hangouts: What’s cool about Google Hangouts is how easy it is to use for content creation. Google Hangouts, when you make them publicly available, get published right [...]

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Content Creation Ideas Made Easy – Video On The Road (Part 1)

April 22, 2013

Blog post created, while driving and staring straight ahead. We learn, in content marketing, that some of the best blog posts are those questions that customers or prospects ask us. The question we hear more often is: “Isn’t content hard to create?” The answer is, “Yes, but with a little creativity, it can be easy,” [...]

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Mint Social Scores High with Social Media Marketing

January 15, 2013

The National Hockey League hasn’t been scoring goals this season for the books or with the fans at least yet.  But someone has to score big and since we like hockey, it may as well be Mint Social, because we are knockin’ the puck between the pipes for our clients. And others are noticing. The [...]

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Evolving Growth of Branded Content on the Web

July 19, 2012

Content on the web is what drives brands’ awareness and reputation. Using well-placed hyperlinked keywords and content written on what readers are searching for can do wonders for a brand’s online search rankings, brand mentions and more. And when that content is matched with excellent social media marketing work and geo-targeted distribution channels, greater levels [...]

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Think Green to Get ‘The Green’ for Your Business

May 22, 2012

The New Business Model Running a business is as rewarding as it is challenging. Managing your costs and your resources has taken on a whole new level of complexity for both online and offline marketing. For instance, thinking green. To some this means bringing the cash in the door (managing cash flow) and to others [...]

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Automating Content Marketing for the Social Web – Matt O’Brien at ICON12

April 5, 2012

As Mint Social works daily to create better social media marketing content for our customers, it’s important that we have a rock-solid system and processes to organize it all. To help manage our client’s activities, work and campaigns, Mint Social uses Infusionsoft’s customer relationship management software. In doing so, we’re able to organize, prioritize and [...]

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QR Codes + Social Media Marketing = Gold

March 30, 2012

How much value does your company place on using QR codes in your social media marketing? A year ago, many companies were just starting to learn about the use of QR codes. Today, these digital imprints on banners, business cards and web advertisements have become the next ‘got-to-have’ marketing tool. Let’s back up. For the [...]

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Solving the Content Problem with Your Android Phone

May 19, 2011

Waiting for a Rainy Day to Write a Blog Post? Well, it was raining yesterday in Arizona, did you get your blog post written? Here’s a tip for making writing content easy, especially if you have an android phone. Do you see that little button on your Android phone in the shape of a microphone? [...]

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Solving the Content Marketing Problem for Social Media

March 28, 2011

Every business has a content problem and also has underutilized content. We have solved the content problem for businesses through a combination of technology and innovative processes (like our soon to be released Geo-SoMo(TM)). If you have a Smartphone and can push a button, we can help your business become an online authority in your [...]

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