MINT Social Featured as Infusionsoft Success Story

March 27, 2015

As anyone who’s tried to create and maintain a company’s social media strategy can attest to, the process can be complicated to manage—from getting set up on and keeping track of the different platforms, to maximizing the strengths of each social network. It’s a chore for one company, let alone managing several corporate brands online. […]

Read the full article →

Social Media Primer for Board of Director Members

March 21, 2015

I recently had the privilege of presenting to the board of directors of the NTCA–The Rural Broadband Association which represents about 900 independent, community-based telecommunications companies. This presentation was custom tailored as an overview “social media primer” for the local board members who represent a mostly retired demographic. When polling the audience with a show […]

Read the full article →

Industry Specific Workshops for Online Marketing Work Best!

December 7, 2014

The 90th Annual conference for the American Association of Cosmetology Schools was held in Phoenix in November of 2014. I was honored to be selected to present as the subject matter expert to the spa and cosmetology school owners workshop. What made this workshop conference work was the ability to focus on best practices for a […]

Read the full article →

Money Radio Features Matthew O’Brien on Entrepreneurship in Scottsdale

November 22, 2014

Recently, David Cogan of Eliances and Money Radio host interviewed Matthew O’Brien, CEO of MINT Social. In the interview, David and Matt talk about what makes MINT Social unique. Matt discussed MINT Social’s biggest differentiator, building an associated press for a business online. Businesses put a lot of effort into their content. MINT Social finds that most businesses have underutilized content […]

Read the full article →

Top 5 Secrets to Building Your Brand and Becoming a Top Influencer

October 4, 2014

The constant evolution of online marketing is becoming more and more challenging, especially for those not in the industry. I recently gave a presentation at an AZTechBeat Lunch & Learn (#AZTBlunch) on how to build your brand and become a top influencer. What was most interesting about this presentation was that everybody in the room was interested […]

Read the full article →

Content Marketing Made Simple with Bucket Marketing

September 8, 2014

One of the top statements that is made to us when consulting with new prospects is: “We do not have a content strategy.” In fact, they typically go on to say… “We’re not clear on what we should be talking about to bring in qualified new business opportunities.“ This is also very indicative of the […]

Read the full article →

How Should I respond to Negative Comments?

May 9, 2014

When writing blogs, Facebook posts, tweets, etc. it is always nice to know people are listening to you.  It can be encouraging when you see your views and clicks go up over the course of a day or two. Then, you get a few comments.   It is easy to respond to a positive comment.  But […]

Read the full article →

The Ultimate Content Collaboration Model with Daryl’s House

April 28, 2014

Being a music buff, I love all the options we have for catching new and classic music: Palladia Pandora iTunes Google Music NetFlix YouTube …and the list goes on Recently I watched back-to-back episodes of Daryl’s House on Palladia with a few of my favorite classic rock guitar legends, Billy Gibbons and Joe Walsh. I […]

Read the full article →

Exciting Changes Coming to Adwords Platform

April 22, 2014

As a marketer I get really excited when I hear that something is going to help me get my customers better results from their digital marketing campaigns. Today Google announced some really cool enhancements to the Google Adwords platform. In case you missed it, here is a recording of the live stream from Google this […]

Read the full article →
Thumbnail image for There is Only One Web

There is Only One Web

March 25, 2014

Many potential clients who come to us at Mint Social talk about wanting to launch a new “mobile website” and create a strategy for the “mobile web”.  According to a 2012 study by google smartphones have the highest number of daily user interactions compared to tablets, desktops and laptops.   With the increased reliance of smartphones […]

Read the full article →