Be The Hunted – What Today’s Sales Force Is shaping Into

July 27, 2008

Now that I have my online profiles positioned properly and have grown my network in,, and , I have now become the new term in sales…the hunted. The traditional CONCEPT OF THE HUNTER AND FARMER no longer provides the full picture for all types of sales people. Let’s introduce the top […]

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Is Social Media a Distraction or a Powerful Sales Tool?

July 3, 2008

According to the June 23, 2008 issue of Businessweek, “the average knowledge worker has the attention span of a sparrow,” reports Maggie Jackson, author of Distraction. It gets worse…28% of the average U.S. worker’s day is lost to interruptions. This amounts to $650 billion in lost productivity. Can we blame this all on social media? […]

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Economic Slowdown Brings Déjà Vu All Over Again

May 23, 2008

“…while it is impossible to forecast the impact of a sustained downturn on corporate marketing budgets, one thing is for certain: conditions are going to be different for a while than they were.” “Things that might have not been very powerful before a recession become very powerful in a recession,” says Bob Atkins, a vice […]

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Top 10 List for Getting Poor Social Media Marketing

April 18, 2008

How can you get the least out of your blog marketing efforts? We let’s start with the things you should do to get the least results from your social media marketing: 1. Use boring titles in your blog posts that do not grab the interest of the potential reader like “The Sun is Hot in […]

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Social Media Branding Without Ads

April 14, 2008

It is increasingly interesting to find that businesses with blogs have not plugged into the countless free syndication networks that are available. It almost seems as if companies are content with their web 2.0 efforts because they are taking advantage of having a blog and posting to it. Well, this is a good starting point […]

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Social Media Marketing by Mint Social, LLC

April 11, 2008

Mint Social’s New Web Site Offers Mint Powered Social Media Marketing Social media marketing is the crux of what Mint Social does. A social media marketing company with an intensity for online branding and personal branding is what Mint Social says is vital to online marketing success today. April 11, 2008 – Mint Social launches […]

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About Shannon Bradley

March 23, 2008

Position:Digital Media Director Contact:(847) 579-9764 Meet Shannon Bradley Digital Media Director for Mint Social Shannon has over 15 years of marketing experience with extensive experience in implementing marketing plans that include direct mail, advertising, promotions, trade shows & seminars, public relations, and branding. In recent years, she has has turned more toward email marketing and […]

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Where do we Spend our Time Online?

March 1, 2008

Internet tracking studies have shown that we are spending 75% of our time in social networks like linkedin, facebook, twitter and blogs. This is an important number if you are a business owner looking to get more “face time” with your prospects. Social media sites are a great place to interact with your target audience […]

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The Mint Social Concept Map

March 1, 2007

This flow chart displays the Mint Social content marketing map. Notice that there is a central publishing hub that then feeds a linked network of syndicated channels to interact with your prospects and customers to facilitate an easy dialogue between you and your target audience.  This is of course very high level and rudimentary, but […]

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About Steve Heideman

February 3, 2007

I built my first website in 1998 for a small mortgage company that I worked for at the time.  I have been trusting my technolust ever since :). I spent over ten years in the real estate finance field, and had my own radio show for 2 years as well.  In 2005 I became the […]

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