Thumbnail image for How Powerful is Web Video for Marketing Healthcare?

How Powerful is Web Video for Marketing Healthcare?

April 3, 2010

“A picture is worth a thousand words…a web video is worth thousands of views!” Most people prefer pictures and video over reading when it comes to the Internet. When you get into technical topics which are the norm in the medical field, the power of video is unmatched…especially on the Internet. Most medical professionals, health […]

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Thumbnail image for Mint Social Releases Social Media Content Engine

Mint Social Releases Social Media Content Engine

March 23, 2010

Mint Social launches content marketing engine to easily syndicate articles, videos, blog posts and presentations across the web. 03.23.2010 – Scottsdale, Arizona – Mint Social, a leading social media marketing company, released a new service to increase visibility and reputation for businesses with underutilized content. Mint Social has made it easy for businesses to maximize […]

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Thumbnail image for What if Search Engines Didn’t Exist?

What if Search Engines Didn’t Exist?

March 9, 2010

The other day I was over at the great web marketing blog dosh dosh and read an interesting post on marketing your website without search engines. This got me thinking back to my early days on the web when I was in college (Does anyone remember those news updates?).  Basically, I would have to spend […]

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Thumbnail image for Stretching Your Marketing Message to Fit With Social Media

Stretching Your Marketing Message to Fit With Social Media

February 25, 2010

Do you remember Stretch Armstrong?  Although I did not have the toy, I certainly found pleasure in trying to destroy it or stretching to its maximum capacity as a kid (and you could). This reminds me of the current McDonald’s campaign “eat like an Olympian.” Here it is in a nutshell: create a sauce that […]

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Thumbnail image for Mandatory Social Media Marketing for Businesses – Implement NOW

Mandatory Social Media Marketing for Businesses – Implement NOW

February 6, 2010

Beginner Social Media – Every online business must have the basics in place when it comes to social media marketing. If you are still not sure ‘if’ social media makes sense for your business, then you might as well delete your website from the Internet. This is not a pitch for using Mint Social. If […]

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Thumbnail image for Why You Should Pay Attention to Pepsi’s Decision to Pull out of Superbowl Commercials

Why You Should Pay Attention to Pepsi’s Decision to Pull out of Superbowl Commercials

February 5, 2010

About 2 months ago, Pepsi announced that it would not be advertising in the Superbowl for the first time in 23 years. Why, after so long, would Pepsi concede that large of a customer mindshare to rival Coca-cola? Their answer is, in my opinion the canary in the coal mine for a television dominated media […]

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Thumbnail image for What Apple’s New iPad can Teach you About Marketing Your Business Online

What Apple’s New iPad can Teach you About Marketing Your Business Online

January 31, 2010

Earlier this week,  Apple launched their long anticipated new device called the iPad with the usual media fanfare.   While they set up a micro site to deliver the details of the product, a comment on our post about duplicate content vs. content syndication by Greg Head of New Avenue really highlighted what Mint Social has […]

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Thumbnail image for Content Marketing with The Social Media Content Engine

Content Marketing with The Social Media Content Engine

January 30, 2010

Intermediate Social Media – In having developed websites and in being in the online marketing business for over 12 years, it is interesting to note that  lack of content is always the point when website projects come to a screeching halt. Why is content so damn difficult? Just about every company overlooks the fact that […]

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Thumbnail image for Duplicate Content vs. Content Syndication

Duplicate Content vs. Content Syndication

January 27, 2010

If arguably 75% of all Internet traffic ends up in a social network, (Flicker for photos, YouTube for video to articles, press releases, audio, you name it) then it really is a Content Game. So how do you win the content game online? This always bring to mind the thing with have heard forever and […]

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Thumbnail image for New Year’s Resolution – Write More Blog Posts

New Year’s Resolution – Write More Blog Posts

January 20, 2010

Following up on my blog post on “How to create a blog post with Google Voice and more out of frustration with the poor voice recognition on Google Voice, I added another component, thanks to a recommendation from Andrew Greess (Qspray.com), called Vlingo. This is a better voice recognition service. I am using this service […]

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