http://www.mintsocial.com Wed, 10 Mar 2010 23:13:00 +0000 http://backend.userland.com/rss092 en The other day I was over at the great web marketing blog dosh dosh and read an interesting post on marketing your website without search engines. This got me thinking back to my early days on the web when I was in college (Does anyone remember those news updates?).  Basically, ... http://www.mintsocial.com/social-media-marketing/what-if-search-engines-didnt-exist/ Do you remember Stretch Armstrong?  Although I did not have the toy, I certainly found pleasure in trying to destroy it or stretching to its maximum capacity as a kid (and you could). This reminds me of the current McDonald's campaign “eat like an Olympian.” Here it is in a nutshell: ... http://www.mintsocial.com/social-media-marketing/stretching-your-marketing-message-to-fit-with-social-media/ Every online business must have the basics in place when it comes to social media marketing. If you are still not sure ‘if’ social media makes sense for your business, then you might as well delete your website from the Internet. This is not a pitch for using Mint Social. ... http://www.mintsocial.com/social-media-marketing/mandatory-social-media-marketing-for-businesses-implement-now/ About 2 months ago, Pepsi announced that it would not be advertising in the Superbowl for the first time in 23 years. Why, after so long, would Pepsi concede that large of a customer mindshare to rival Coca-cola? Their answer is, in my opinion the canary in the coal mine ... http://www.mintsocial.com/social-media-marketing/why-you-should-pay-attention-to-pepsis-decision-to-pull-out-of-superbowl-commercials/ Earlier this week,  Apple launched their long anticipated new device called the iPad with the usual media fanfare.   While they set up a micro site to deliver the details of the product, a comment on our post about duplicate content vs. content syndication by Greg Head of New Avenue really ... http://www.mintsocial.com/content-marketing/what-apples-new-ipad-can-teach-you-about-marketing-your-business-online/ In having developed websites and in being in the online marketing business for over 12 years, it is interesting to note that  lack of content is always the point when website projects come to a screeching halt. Why is content so damn difficult? Just about every company overlooks the fact that ... http://www.mintsocial.com/content-marketing/content-marketing-with-the-social-media-content-engine/ If arguably 75% of all Internet traffic ends up in a social network, (Flicker for photos, YouTube for video to articles, press releases, audio, you name it) then it really is a Content Game. So how do you win the content game online? This always bring to mind the thing ... http://www.mintsocial.com/social-media-marketing/duplicate-content-vs-content-syndication/ Following up on my blog post on "How to create a blog post with Google Voice and more out of frustration with the poor voice recognition on Google Voice, I added another component, thanks to a recommendation from Andrew Greess (Qspray.com), called Vlingo. This is a better voice recognition service. ... http://www.mintsocial.com/blog-marketing/new-years-resolution-write-more-blog-posts/ I had the distinct honor and pleasure of presenting on Social Media and the Law of Attraction at The Bob Proctor Matrixx event this past weekend. What a first class operation this is that attracts top level businesses from all over the world to get together for 6 days to learn ... http://www.mintsocial.com/law-of-attraction/social-media-and-the-law-of-attraction/ There's a lot of talk about social media and the need for individuals and businesses to get engaged with the conversation or relinquish control. Is this too harsh of a statement? Social media is a time commitment and keeping up with creating fresh content can be challenging. So here is ... http://www.mintsocial.com/social-media-marketing/how-to-create-a-blog-post-with-google-voice/