From the category archives:

social media marketing

Is Google+ a Fad or a Trend?

August 22, 2012

Google+ has been grabbing a lot time and attention of the Mint Social team. The last thing anyone wants to do, even us in the business, is having to keep up with yet another social networking site. Fad (wait) or trend (get started)? Google+ is now the fastest growing social network. This may not be as […]

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Do Good with Your Social Media Marketing

May 2, 2012

This week’s exciting news that Facebook was opening up a portion of its platform to fund and operate an organ donor program took many by surprise and is yielding almost immediate results. The San Jose Mercury News reported that in California alone, organ donor organizations were seeing a large increase in organ donor registrations. It […]

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Broaden Your Video’s Reach With Social Media

March 27, 2012

Business owners: what online tools and techniques are you using to drive new customers to your website or front doors of your business? If you’re using a combination of SEO, blogging, social media marketing, Facebook ads and more to gain brand awareness and put your company near the top of Google page rankings, then congratulations! […]

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The Parallels of Social Media Marketing and Mountain Biking

December 6, 2011

Some of the best mountain biking trails are in Arizona. As a social media marketing professional, I find many parallels between the challenges of mountain biking and creating social media marketing for our clients. For most businesses, social media is an exciting but somewhat unknown component of their overall marketing strategy. It’s like being a […]

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5th annual Social Media AZ (SMAZ) Conference

November 23, 2011

Many talented social media marketers, bloggers, digital strategists and Internet specialists were in Tempe, AZ on Friday for the 5th annual Social Media AZ (SMAZ) conference. SMAZ is the premier business focused event to help companies understand and learn the latest techniques in digital marketing and social media. Presenters from top social media firms and […]

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Understanding Social Media for Non-profits – How to Measure Results

October 19, 2011

This presentation was given to The Annual Arizona Coalition to End Homelessness conference on October. A quick poll at the start of the presentation revealed the following needs and interests of the audience regarding social media: How to separate personal from business activities with employees How to measure results and return on investment (ROI) How […]

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GrowAZ.org Member Spotlight: Interview with Mint Social’s Matthew O’Brien

August 23, 2011

TopSEOS.com, an independent authority on vendors who supply internet marketing products and services, ranked Arizona’s very own Mint Social as one of the top 10 social media marketing company in the US. They were chosen for their excellence in identifying and following online social tendencies, understanding client’s brands and utilizing various websites to accomplish their […]

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Marketing Automation Success Story: Mint Social (via Infusionsoft)

May 16, 2011

Article by Laura Collins – PR Manager at Infusionsoft: Mint Social has used Infusionsoft for several years to automate workflow. Having an automated task-management system enables the company to grow its client base without having to add staff. I recently sat down with the company’s Founder and CEO, Matt O’Brien, at InfusionCon 2011 and he […]

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How to Search Twitter Like a Pro

April 28, 2011

If you are like me, you probably find Google to be lacking when it comes to some areas of search. For example, Google is not very good at finding recent information. IMHO the best place to search for fresh information on a topic is to use the twitter search function. Twitter searches can supply great […]

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