social media marketing
corporate online branding

From the category archives:

social media marketing

Mint Social Scores High with Social Media Marketing

January 15, 2013

The National Hockey League hasn’t been scoring goals this season for the books or with the fans at least yet.  But someone has to score big and since we like hockey, it may as well be Mint Social, because we are knockin’ the puck between the pipes for our clients. And others are noticing. The [...]

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What’s Next for Social Media and Content Marketing in 2013?

December 5, 2012

I recently spent some time looking ahead to what we should expect in 2013 in the overall webscape of social media, content marketing, mobile and more. Like many others, we consultants want to share with you what we know about the web landscape, how innovations can help drive your social media marketing. And what I’ve [...]

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Social Local and Mobile Marketing Strategies for Administrative Professionals

October 28, 2012

Presentation to the International Association of Administrative Professionals (IAAP) Conference – Be The ONE in Social Media How can businesses get a competitive advantage over their competition using social media marketing? Whether you are a local or a national business, determining what are the most effective social networks and content strategies for building your online [...]

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Non-Profit Social Media Strategy for Tucson Coalition to End Homelessness Annual Conference

September 25, 2012

Presentation to Tucson Pima Coalition to End Homelessness (TPCH) Conference TPCH is dedicated to providing information on ending homelessness and helping individuals and families who are at-risk of or experiencing homelessness. Do Non-Profit’s Have an Unfair Advantage with Social Media? Non-profit organizations have an advantage over other businesses when it comes to social media marketing [...]

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Is Google+ a Fad or a Trend?

August 22, 2012

Google+ has been grabbing a lot time and attention of the Mint Social team. The last thing anyone wants to do, even us in the business, is having to keep up with yet another social networking site. Fad (wait) or trend (get started)? Google+ is now the fastest growing social network. This may not be as [...]

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Do Good with Your Social Media Marketing

May 2, 2012

This week’s exciting news that Facebook was opening up a portion of its platform to fund and operate an organ donor program took many by surprise and is yielding almost immediate results. The San Jose Mercury News reported that in California alone, organ donor organizations were seeing a large increase in organ donor registrations. It [...]

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Broaden Your Video’s Reach With Social Media

March 27, 2012

Business owners: what online tools and techniques are you using to drive new customers to your website or front doors of your business? If you’re using a combination of SEO, blogging, social media marketing, Facebook ads and more to gain brand awareness and put your company near the top of Google page rankings, then congratulations! [...]

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The Parallels of Social Media Marketing and Mountain Biking

December 6, 2011

Some of the best mountain biking trails are in Arizona. As a social media marketing professional, I find many parallels between the challenges of mountain biking and creating social media marketing for our clients. For most businesses, social media is an exciting but somewhat unknown component of their overall marketing strategy. It’s like being a [...]

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5th annual Social Media AZ (SMAZ) Conference

November 23, 2011

Many talented social media marketers, bloggers, digital strategists and Internet specialists were in Tempe, AZ on Friday for the 5th annual Social Media AZ (SMAZ) conference. SMAZ is the premier business focused event to help companies understand and learn the latest techniques in digital marketing and social media. Presenters from top social media firms and [...]

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