social media marketing
corporate online branding

From the category archives:

Content Marketing

Thumbnail image for What Apple’s New iPad can Teach you About Marketing Your Business Online

What Apple’s New iPad can Teach you About Marketing Your Business Online

January 31, 2010

Earlier this week,  Apple launched their long anticipated new device called the iPad with the usual media fanfare.   While they set up a micro site to deliver the details of the product, a comment on our post about duplicate content vs. content syndication by Greg Head of New Avenue really highlighted what Mint Social has [...]

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Content Marketing with The Social Media Content Engine

January 30, 2010

In having developed websites and in being in the online marketing business for over 12 years, it is interesting to note that  lack of content is always the point when website projects come to a screeching halt. Why is content so damn difficult?
Just about every company overlooks the fact that there is content passing them [...]

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Thumbnail image for The Mint Social Concept Map

The Mint Social Concept Map

March 1, 2007

This flow chart displays the Mint Social content marketing map. Notice that there is a central publishing hub that then feeds a linked network of syndicated channels to interact with your prospects and customers to facilitate an easy dialogue between you and your target audience.  This is of course very high level and rudimentary, but [...]

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